Back in December, my good friend and Social Media Expert, Neal Schaffer, posted a fantastic infographic that included everything you need to be a Social Media Rock Star in 2016. Neal talked about strategies and social networks. He gave his perspective on content and he stressed the need to have a “visual voice” in the coming year.
My questions is this, now that 2016 is just about half over (can you even believe it?) are you actually doing any of these things? Have you implemented your visual voice into your social media marketing strategy by perhaps doing a Facebook Live video? How about your content? Is it quality content or just quantity, because Neal says, it’s time to “Go big or go home”, it’s time for Big Rock Content…..
“In the content marketer’s quest to rise above the noise and be heard, the solution isn’t more content; it’s better, more relevant content. Big Rock content is how today’s marketers earn attention and credibility on topics their audiences care deeply about.”
And how about the tools your using for your Social Media Marketing? Are they getting a little old and rusty? Is it time for some new ones? I shared with you some of the tools that are in my Social Media Toolbox and Neal has a cool little guide of his own that will allow you to audit your current tools and maybe even discover some new ones.
My next question is this, where can I find you on Social Media? Are you still hanging around the usual suspects like Facebook and Twitter? Not that there’s anything wrong with that, but data shows that the average internet user has at least 5 accounts and is active on 3 of them. You will get lost in the social shuffle if you’re not sharing on some of the newer platforms like Instagram and Pinterest. Neal explains why……
“You need to be agile in your social media strategy and always have a mixture of a data-driven approach together with experimenting on some of the new social networks to ensure that you are always maximizing your social in any given community.”
So……what have you been doing this year to take your social media marketing to Rock Star status? Leave a comment letting us know and if you really haven’t done much…..never fear. This super cool and very comprehensive infographic below shows Everything You Need to be A Social Media Rock Star and the good news is, it’s not too late!
Credit: On Blast Blog
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