There are so many ways to measure the effectiveness of your social media efforts and while some are a bit more obvious than others, some metrics are just not as effective for measuring success. A perfect example of this is Reach. Facebook Reach is basically, the number of people who see your content in their […]
Boosting a Post on Facebook
It happens. It happens to the best of us. We take a chance on something that we have seen someone else have great results with, and we hope and pray that our results are as successful as theirs. But let me ask you this, just because you see someone sky dive out of an airplane and […]